ALDI End of Year Campaign

Support Your Local Veggies

ALDI End of Year Campaign

Support Your Local Veggies

Never thought I would be a father, let alone of an acting vegetable. But advertising is a funny business and magic happens. Ladies and gentlemen, meet Willie Witloof. A true hero.

Type of work:

Film

Agency:

Serviceplan Brussels

Client:

ALDI

Willie Witloof is an international concept, tweaked to the local market. Chicory is a popular vegetable in Belgium, so we invented a helpful, well meaning but slightly clumsy 3D hero.

Project Credits:

Pieter de Langhe (AD)